The Vellem Kit A complete brand identity in 10 minutes | Yours forever. No subscription.

VELLEM BRAND KIT

$95

A complete brand identity in 10 minutes. Logo, color system, type system, voice guide. Built on the principles agencies charge five figures to apply. Yours forever, no subscription required.

+Vellem Kit $95

+Pro (optional) $19/mo

Today $95

Get the Kit, $95 See all plans

Secure Stripe checkout. Preview your full kit before paying. Cancel Pro anytime with 3-day reminder before any charge.

Inside your kit

Logo system

Color palette

Type system

Display

Body type pairing for everyday surfaces.

Voice guide

+ Direct, never hedging

+ Specific, never vague

+ Founder voice

What's in the Kit

Everything an agency engagement produces. None of the six-week wait.

Your Vellem Kit includes

Primary logo as a 1024px transparent PNG master
Secondary mark for tight spaces
App icon at every required size
Monogram for favicons and avatars
Six-color palette with hex, RGB, CMYK, Pantone
Accessibility-verified contrast pairs (WCAG AA)
Display + body typefaces with web font links
Type scale and weight pairings
Voice guide with do-and-don't phrasing
Tone examples for email, social, and web
Brand book PDF for instant handoff
Brand kit ZIP with everything organized

What this replaces

Same deliverables. Different cost, different timeline.

OPTION

PRICE

TIMELINE

QUALITY

Branding agency

$10,000 - $50,000

6-12 weeks

High

Freelance designer

$2,500 - $8,000

4-8 weeks

Variable

Fiverr / gig

$50 - $300

1-2 weeks

Low

Vellem Kit
$95 today
10 minutes
Agency-grade

How it works

From sign-up to downloaded brand kit in about 10 minutes.

STEP 1

Answer ~10 questions

Tell us about your business, who you serve, and the feeling you want your brand to convey. Free to preview. No card required.

STEP 2

Get your kit instantly

Our system generates a complete brand identity in seconds. Logo, colors, type, voice. Preview every asset before you pay.

STEP 3

Download and ship

Pay $95 once and download the full brand kit ZIP with everything in every format you need. Yours forever.

Who chooses Vellem

Built for the founders, freelancers, and operators doing the work themselves.

First-time founders

You just registered the LLC. You need a brand to launch with, not a six-week agency engagement. Your runway is short and every week of momentum matters.

Side-project owners

You've been working on this in evenings and weekends. It's time to take it seriously. The brand is the last thing holding you back from a real launch.

Solopreneurs & consultants

Your personal brand IS the business. You need it to look intentional, cohesive, and credible the moment someone hits your site.

Rebranders

You launched with a placeholder. You're done being embarrassed by it. You want a clean start without $20k and six months with an agency.

Frequently asked

Honest answers to the questions every founder asks before they buy.

How long does it actually take?

Most founders complete the full process in 10 to 15 minutes. The Kit is generated and previewable in seconds; you pay once you're happy, then the ZIP is delivered instantly.

What format does the Kit come in?

A single ZIP with every asset ready to use. SVG layout files for designers and engineers. Transparent PNGs for everyday use. A brand-book PDF. Web font links. Color values in every color space. A one-page summary for handoff to anyone helping you.

Do I really own the assets?

Yes. Full commercial license, royalty-free, perpetual. The SVG layout files (wordmark, lockups, social templates) open in any vector tool (Figma, Illustrator, Affinity Designer, Inkscape), and the marks come as 1024px transparent PNG masters. No licensing fees, no usage limits, no ongoing payments. The Kit is yours the moment you download it.

What is Vellem Pro and is it required?

Pro is an optional $19/month add-on that adds unlimited kit regeneration, asset history, presentation and social card templates, and an email signature builder. The first month is free. You can toggle Pro on at checkout, add it later, or skip it entirely. The Kit is complete and standalone without Pro.

What if I want to update my brand later?

Without Pro, the Kit you receive is the version you keep. With Pro, you can regenerate the Kit unlimited times with new inputs and download every version. You can add Pro to your account at any time after purchase.

Can I cancel Pro anytime?

Yes. Pro is month-to-month. Cancel from your account dashboard any time. If you cancel during the first free month, you keep your Kit and pay nothing for Pro. We email you 3 days before any Pro charge so there are no surprises.

What if my delivered kit doesn't match the preview?

We fix it or refund it. Email [email protected] with your order email and what doesn't match, and we'll resolve it within one business day. Because you preview the full kit before paying, this almost never happens, which is exactly the point.

$95