Everything you need to write about Vellem.
For journalists, podcasters, partners, and anyone else who wants to cover what we're building. If something's missing, email [email protected] and we'll get it to you within a business day.
Quick facts
Boilerplate
Copy-paste ready. ~55 words.
Founder bio
Nathan
Nathan founded Vellem to make brand identity accessible to founders who can see what a thoughtful brand looks like but don't have the budget or weeks to commission one. Before Vellem, Nathan spent over a decade in leadership development and operations roles, building the structures and systems that help small teams ship. He lives in Parker, Colorado with his daughter Jovie.
Brand assets
The Vellem mark and wordmark, in every format you might need. Please use the assets unchanged, don't recolor, distort, or place against busy backgrounds.
Brand colors
Typography
Display: Cormorant Garamond, italic, weight 500. Free at Google Fonts.
Body: Plus Jakarta Sans, weights 400 to 700. Free at Google Fonts.
Mono: JetBrains Mono, weights 400 to 600. Free at JetBrains.
Naming
Vellem is from the Latin "I would wish" , first-person singular imperfect subjunctive of velle, to wish or want. We chose it because branding is, at its honest core, about making explicit what a founder already wishes for the company to feel like.
Pronounced "VEL-em." Always lowercase in writing. The wordmark sets it in italic Cormorant Garamond with a coral period after it.
Press contact
Nathan, Founder
Email: [email protected]
For interviews, podcast appearances, partnership inquiries, and review unit access, reply within 1 business day.